Associations - A Sense of Community

[fa icon="calendar"] Aug 6, 2020 4:05:00 PM / by John Bald

Industry specific associations are one of the best forms of targeted networking that there is. 

Surrounding yourself with people that share the same challenges, speak the same industry vernacular, and have the same directives, creates a sense of community.




Sharing experiences and ideas with like-minded people that are exposed to the same challenges and initiatives as yourself, can be extremely helpful and provide speed to value with many of your desired business related outcomes. You may even come across some of Malcolm Gladwell “mavens” from his book the Tipping Point


Mavens are "information specialists", or "people we rely upon to connect us with new information." They accumulate knowledge, especially about the marketplace, and know how to share it with others. ... As Gladwell states: "Mavens are really information brokers, sharing and trading what they know."


Our expertise lies in the industry of data, with a focus on data management and governance at an enterprise scale. As a company that is data obsessed, we have the privilege of working with some of the largest organizations in the world, managing some of the most sensitive data on the planet. It only makes sense that we are members in two of the largest related associations.

AIIM(Association of Intelligent Information Management)
AIIM Logo sm


ARMA(originally Association of Records Managers and Administrators) but have discontinued using ARMA as an acronym and adopted "ARMA International" as a general descriptor of the association.


Both of these associations help records managers, data analysts, and all types of knowledge workers, connect and share information. They can seek advice, give advice, and stay on top of current industry trends.

For example AIIM recently published a blog on the common problems with content migrations

AIIM - Problems With Content Migrations

And ARMA Canada has the Connect Series running through the summer of 2020. A series of information sessions and use cases related to data management and governance.

There is still time to register here:

ARMA Canada Connect Series 2020

In addition to the wealth of information that these organizations provide, they also provide courses to obtain industry specific certification.

If you are starting a career in the data industry, these associations are an amazing resource for information, training, and the gaining of recognition. Get your name out there!

Not only are we fortunate to be members of these organizations, we have the luxury of being located in Silicon Valley North, a corridor in Ontario that the province and private companies are working to establish. It’s a 114-kilometer stretch between Toronto and the cities of Kitchener and Waterloo in southern Ontario. This technology hub has been the choice location for large corporations like Google, Shopify and Open Text as they can draw on the talent being generated by the University of Waterloo, University of Toronto and more.

Out of this technology hub also rose other organizations that support new start-up and scale-up tech companies. In the Region of Waterloo we have Communitech whose mission since 1997 is this:

              Communitech helps tech-driven companies start, grow and succeed.


They provide coaching and advisory services, offer training and skills development programs, and help make meaningful connections to talent, investors, customers, and partners.


The information technology industry is vibrant and thriving. Seek out the associations that support these endeavors and become a member, start learning, and start contributing. We are strongest when we work together.

Topics: Enterprise, AIIM, Machine Learning, ARMA

John Bald

Written by John Bald

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